Since we were born in 2008, we have been working as a partner of the Insecticides Category, owned by Henkel, to take care of their brands around Europe (Bloom, Cucal, Carcomín, Dum Dum, Catch, Zen’Sect and Vapona) and their huge portfolio (more than 200 references). Our task has been to work as a brand protector and keep harmonized the big portfolio around the world.
We have actively participated in all the brand renewals (in 2009 and 2016) and leading all the liftings in between these periods, working on all the Concept screenings and developing all the brands or products to be added to the portfolio.
More than 500 skus have been worked by us in 10 years for the Insect Control category.