project: POS Donuts · Selección del día
clienT: panrico
year: 2012
#POS #Globalaction #Trade #floorstand #keyvisual
Donuts is probably the most recognized brand in the Pastry category in our country with more than 50 years in our lives.
Panrico wanted to go one step forward with their products, looking for a self-service experience[OG1] for the customer.
With new colors and flavors and the possibility to mix them on demand, we were requested to develop all the POS elements, including Stands, Displays, Cardboards and Packaging.
“Point of sale can be a big opportunity to get your brand to where packaging by itself can’t deliver.”